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Bring Back the Bees

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Bee-ing Responsible Gardeners 

It’s no secret that the bee has come under tremendous pressure in the last few years.

While these creatures may be very small in stature, they play an integral role in food production around the world. In addition to their pollinating activities that provide us the many foods we eat, they also contribute to the wildflower beauty we enjoy in our rural landscapes.

Unfortunately, bees have been subjected to great stress as they face both a shortage of food supply and numerous environmental


Vesey’s shares the concerns of many organizations around the globe who recognize thevital part that these pollinators play in our food supply. Rather than simply standing by and leaving this problem for others to figure out, we took a proactive approach to the bee issue and joined forces with Honey Nut Cheerios™ in the spring of 2016 to draw attention to the plight of the bee and in our own small way help provide more opportunities for these natural foragers.

Through this joint campaign with Honey Nut Cheerios™, we were able to provide over 115 million wildflower seeds to gardeners across the country so as to assist them in attracting bees to their own back yard. As well, information was shared concerning this initiative and the bee situation in general, resulting in an unprecedented number of social and traditional media impressions for the Bring Back the Bees campaign. Through countless web site visits and social media mentions, Canadians became more informed than ever about the critical importance of bees. 

We were especially pleased by the overwhelming response from people of all ages.

The problems facing today’s bee population will not be solved overnight. This March, join us and Honey Nut Cheerios™ again in planting over 100 million wildflower seeds to help Bring back the Bees. Together, we can create a bee friendly world! 


In the meantime, we wish to draw your attention to some things that you and your family can do to contribute to the global initiative of stabilizing the health and strength of our bee population.



Plant your own Pollinator Garden:

Plant flowers that are best suited to attracting pollinators. As a natural food source for your local pollinators they will attract these nature’s wonders to your garden and as a side benefit, these flowers and their visitors will assist you in generating higher yield in your vegetable garden!

Choose a mix of wildflowers (such as our Bee Feed Mix on the next page), that will bloom from early spring to fall. A long season of bloom will provide a consistent food source for the season.

Plant ideally in full sun. Pollinators prefer to visit sunny locations as they go flower to flower collecting the valuable nectar.

Plant in abundance. Large groupings of wildflowers are much more efficient when attracting bees compared to single plants.

Provide a source of water. Not only bees but hummingbirds and other pollinators require a ready source of water.


Provide a Home for Pollinators:

Boost your garden’s productivity by providing a happy home for peaceful, non-aggressive Mason Bees. Slightly smaller than a honey bee, Mason bees are incredible pollinators, visiting as many as 1,000 blooms a day - 20 times more than a honey bee! They are superb early season pollinators of fruit tress, strawberries, raspberries and blueberries. Since the Masons’ are active in colder temperatures, their hairy bodies carry more of the pollen that fertilize your blossoms. Pollen bees nesting in cavities above ground are most vulnerable to predators and weather. Nesting Houses such as those found on page 158 are the perfect habitat to keep these garden wonders safe.


Did you know this about bees?

Bees have terrific colour vision, that’s why they love showy flowers. They especially like blue, purple, violet, white & yellow.

There are over 20,000 species of bees around the world!

The bee is the only insect that produces food eaten by humans.

Bee species all have different tongue lengths that adapt to different flowers.

The honey bee’s wings stroke incredibly fast, about 200 beats per second thus making their distinctive buzzing sound.

A honey bee can fly for up to 9 kilometers and as fast as 25 kilometers an hour.

1 in 3 bites of food we eat is made possible by bees and other pollinators who spread the pollen that crops need to grow. That includes many of our favourite foods like apples, almonds, coffee and of course, honey.


For more interesting information

and videos, visit:


Honey Nut Cheerios, the Buzz Bee equity character and associated words and designs


are trademarks of General Mills, used with permission. © General Mills